Bio
Richard Weiner is an author, lecturer, and public relations consultant. His 23 books include:
- Webster’s New World Dictionary of Media and Communications (Macmillan, two editions; a Library Journal Reference Book of the Year, is in over 1000 libraries in the U.S., Canada, UK, China, and elsewhere).
- Professional’s Guide to Public Relations Services (Prentice-Hall and Amacom, six editions).
- Professional’s Guide to Publicity, a text in several hundred colleges.
At Fordham University, he taught the nation’s first public relations course for graduate business students. His public relations firm, Richard Weiner, Inc., in New York, was renowned for product publicity and promotion, including the launch of the Cabbage Patch Kids. His awards include a Gold Anvil for lifetime achievement from the Public Relations Society of America, the highest honor to an individual in the PR field.
His bylined articles have appeared in The New York Times Magazine, Writer’s Digest, Public Relations Tactics (a monthly column for over five years), and other publications. In his Language column in The New York Times Magazine, William Safire called Richard Weiner “the media maven.”
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What an impressive, excellent and interesting bio! Congratulations on all your past & future success, Dick. It is a true honor to know you.
Richard, the reason I honor you as my mentor in my own books is because I’ve built a large part of my career on the foundation of what I learned from you. In a field so riven with mediocrity, your view of public relations and its practice borders on the philosophical — your practice on the meticulous, your teaching is merely awsome. In the owrds on an old song — you made me what I am today, I hope you’re satisfied. I am. I await your new book on gossip. It will, I know, bring new dimension to the subject. Thank you for everything — Bruce
Dick Weiner’s book on gossip is sure to be a great read and best seller. Why? Because he will be doing the PR for the book. I say this fully confident because I read most of his books over the many years I worked for Dick as his executive vice president. One of his great successes was the promotion of the Cabbage Patch kids. I won the Public Relations Society’s Silver Anvil award, but Dick topped me when he received the Gold Anvil from the PRSA
-Leonard Saffir